Friday answers your visitors' questions, remembers who's been here before, and tells you exactly what's stopping conversions — so you can fix the page, not just guess.
Below is a real demo. The site on the left is fake; Friday's responses are real; the insights on the right are exactly what you'd see in your admin every Monday.
No databases. No setup. Auto-tagged. Search that actually works.
Friday asks for name + email before chat. Anonymous visitors become named leads the moment they engage — phone optional, all stored in your dashboard with full conversation context.
Friday learns your site cold the moment you paste the tag. Visitors get specific answers with citations to your real pages — not generic chatbot fluff.
Returning visitors are greeted by name, with last-visit context. No "please re-describe your problem." Higher intent on the second visit means higher conversion.
Live dashboard shows the questions visitors actually ask, where they get stuck, and what your site is missing. Fix the page, not the funnel.
Every conversation becomes a conversion signal — sliced four ways so by Monday you know exactly what to fix.
/start)Built for the founder who asks "why aren't they converting?"— and wants the answer by Monday morning.
A visitor compared you to a competitor on Monday. They're back Wednesday. Most chat widgets greet them like a stranger. Friday picks up where they left off.
You're not just answering — you're following up. That's how chatbots become salespeople.
Today Friday helps visitors find the answer. Soon Friday will help them buy. Same pill in the corner. New superpower behind it.
Visitor asks "can I see a demo?" Friday opens your Cal.com, picks a slot, books it. You see the meeting tomorrow.
Visitor says "I want Pro for a team of 5." Friday pre-fills the checkout with the right plan, the right seat count, the right billing cycle. They click pay.
Returning visitor comes back warm. Friday surfaces the founders' discount automatically — no "DM me a code" dance.
High-intent visitor with a real question. Friday emails your sales team with the full context — every prior visit, every pain point — and replies in chat that someone will be in touch.
Everything Friday does is logged in your dashboard. No surprise actions, no rogue chatbot. You see every step.
| Friday | Generic chat widgets | |
|---|---|---|
| Answers grounded in YOUR site | Yes, with citations | Generic LLM responses |
| Remembers returning visitors | Yes — across sessions | Forgets every time |
| Conversion recommendations | Built into the dashboard | Conversation logs only |
| Flags hallucinations | Yes — refuses when unsure | Often makes things up |
| Tells you what pages are missing | Yes — surfaces gaps | No |
| Works on any site builder | Paste one tag | Plugin-only / restricted |
| Setup time | 5 minutes | Days of config |
| Starts at | $29/mo | $19 — $499+/mo |
Paste one script tag. We're shipping native apps for the marketplaces that need them.
Every plan includes the full dashboard — even Free. You always know what you're paying for and why.
Enterprise (white-label, self-hosted, SLA) — talk to us.
Friday is in active build. Drop your email — we'll send you the install tag the day V1 ships, plus six months of Pro at $0 if you're in the first 50.
Five minutes. Copy one <script> tag into your site's <head>. Friday auto-detects your pages, kicks off the first crawl in the background, and the chat pill appears on every page. No code, no plugin, no rewrite.
No. If you can paste a line into your site's settings — Webflow, Framer, Squarespace, Ghost all have a one-click "add custom code" field — you can install Friday. Wix and WordPress: native app and plugin are on the way.
Because anonymous chat is wasted. Capturing name + email up front turns a visitor into a lead the moment they engage — Friday remembers them across sessions and devices, your team can follow up with the high-intent ones, and you build a list of warm prospects. Phone is optional; only the first 2 fields are required. (Per-tenant configurable: tone it down to email-only or turn it off entirely for low-friction sites.)
Friday refuses gracefully and either points the visitor to your contact form, or — coming soon — emails your team with the full context (name, email, every prior visit). You'll see every refused question in your dashboard so you know what pages to add.
Intercom and Drift are inboxes that need a human on the other end. Friday answers automatically using only your site's content, remembers each visitor across sessions, and tells you what's stopping conversions. Same widget, fundamentally different job.
No. The launcher is 2.3 KB — lighter than your favicon. The chat panel only loads when a visitor actually clicks. Most visitors never load anything heavy.
Yes. Visitor cookies are first-party, scoped to your domain only. You can wipe a visitor's memory with one click for GDPR right-to-be-forgotten. Memory is opt-in by default for EU traffic.
Friday will soon take actions for your visitors — book demos, pre-fill checkouts, apply the right coupon, hand off to your sales team. Same pill in the corner; way more conversion. Scale plan gets early access.